What they are saying about the future of petite models in the fashion industry.
This was the unfortunate truth about height in professional modeling. When I began breaking into the modeling industry, I was told, “you need to be 5’8 or taller to be a model.”
I have heard thousands of women say they want to be models, but they were under 5’6″ tall. Significantly short of the industry model standard. Unless, you’re 5’6″ Kate Moss a friend of the agency and you’re taken on as a pet project, forget about it!
Well, that was then, today is a new day!
To bring on change for petite women, I decided to become part of the solution for petite women that want better fashion options and those who want to be a model. Consequently, I’ve produced hundreds of events with petite models.
The hypocrisy is that clothing designers feel their clothes look better when draped on a tall woman’s frame, as they are considered clothing hangers. Reality is designers should be designing clothing that looks great on a petite frame since the average size female in the US at 5’3″. Clothing should be designed with petite fit models and not models that are 5’8″ plus. Soon you will be able to get our exclusive petite clothing capsule collections!
Interesting statistic: Women 5’9″ tall and over only represent 3% of US females, translation designer missed there mark!
Another insult perpetrated on petite models is being treated like car parts! The idea that petite models should be relegated to “body part modeling,” for hands, feet, butts because we’re not good enough as the whole model is wrong. Oh, but it’s not surprising we can do porn and swimsuit modeling and rock it, lol!
Good news, according to many men’s magazines and a few scientific studies about what men prefer is petite women, not tall women.
Look, hopeful petite models, of course, it’s not fair, and it’s downright discrimination by the old style magazines, designers, retailers, advertising agencies and the modeling agencies. This is the big business of fashion and public relations so we need to band to together in a concerted effort to show them this is what the petite womens marketplace wants! We can change the fashion industry standards by cementing our petite market niche.
The millions of petite women in the world supporting our ” Bella Petite Fashion initiative.” Come to join our movement, and together change happens!
More good news! Bella Petite Magazine produces the only international model search in the world. Today, we have dozens of cover girls and hundreds of editorial models within our pages! Change is underway, thanks to our loyal readers and petite models!
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