Hot Body Model Search by Wilhelmina Model Agency

Internet PR News Wire Sept. 25 Wilhelmina Hot Body Search

By: Ann Lauren

Wilhelmina International, Inc. announced today that its special event activities have been extended to the category of fitness, and that the first-ever Wilhelmina Hot Body Model Search presented by Shape and Men’s Fitness is off to a firm start. In partnership with American Media Inc.’s leading publications, the Wilhelmina Hot Body Model Search seeks to discover the next hot body and it could be you!

Men and women ages 18 and older can enter the search in person at one of several nationwide open call events, online by visiting or by submitting an entry in the mail, subject to applicable rules. The first open casting calls are in New York City and Salt Lake City on Saturday,September 26, 2009. A complete schedule of open calls is located at



The good news is that it’s true, petite models can do fitness and health commercial/editorial print ads.  This area of modeling extends to women under 5’8″ tall, and many legitimate agencies have a “fitness division” including petite models that are as short as 5’0″.  Their primary requirement is for the models to be highly athletic and fit.  This is an area in which petites excel, because fitness companies prefer petites and not women over 5’8″.  Swimsuit ads and catalogues often feature petite models as well, because they prefer the petite physique.  As I’ve stated in the past, if you feel comfortable in swimsuits and lingerie, there is an open market for petites… because we have the best bodies of course!

In an effort to keep you informed Bella Petite took the time to fact-check the Wilhelmina Model Agency (WMA) model search.  In our research we were informed by New York Wilhelmina Agency that the model search is “open” to “petites” in a few locations, including: Salt Lake City, Utah; Columbus, Ohio; Harrisburg, Pennsylvania; and Richmond, Virginia.  HOWEVER, Wilhelmina New York and California do not have any petite models in their fitness division!

Additionally, we contacted the Utah, Ohio, Pennsylvania and Virginia Wilhelmina agencies, and each of the locations claim to have  petites 5’0″ to 5’5″ in their fitness division.  The agents stated that because they are located in a  much smaller market they’re able to book petites!  Unfortunately, this is not the same story in New York or California!  So, if you reside in one of those four states it should be a safe bet to enter and pay the $20 evaluation fee for the model search.

Words of Caution!

Our staff  is knowledgeable and has a history when it comes to producing model searches, pageants and televised fashion events.  You can rely on us to understand how to read between the lines.  It’s easy for a newbie model to be mislead.

My words of caution go out to petite models in all the other states the agency is not located in, you are wasting your money and time, because WMA will not take you if you don’t reside there.  Petite models in California and New York would be wise not to enter,  because WMA does not take petite models for any purpose in those two states.  Wilhelmina should know to provide complete information, so women don’t waste their time and efforts (and $20) to compete in contest they can’t win!  For more information:


1 thought on “Hot Body Model Search by Wilhelmina Model Agency”

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