PETITE MODELS BEWARE! A smart general rule to follow: Don’t ever attend a modeling school and if an agency or a management company is advertising for “petite models” it is a scam. You will never see mainstream agencies advertise for petite models. Usually it’s a “photo-mill” trying to entice petite models to come pay them for services such as photography or representation. Legitimate agencies don’t do this.
When you do see mainstream agencies looking for “petite” fashion models, it’s not what you think. The modeling industry is deceptive when referencing “petite” in their wildly imaginative world “petite” means under 5’9″ with the cut off at 5’6″.
In a few rare instances you may be able to obtain some work if your are under 5’6″ as a fit model, or in local mall impromptu fashion shows, so at this point there is very little opportunity in fashion and print modeling for “petites.”
FEW LEGITIMATE AGENCIES ACCEPTING PETITE MODELS
There are very few legitimate agencies in the united states. The largest main markets for models are in California, Chicago, and New York. Those few do have “petite” model divisions for “commercial fashion/commercial print,” never “high fashion.” The shorter models are mainly used in commercial print campaigns. Sounds encouraging, but the fact is, even the few legitimate agencies with “petite” models have a majority of those models at 5’5″ to 5’8″ tall. Agencies like Wilhelmina won’t even interview you if you’re under 5’7″. Essentially there are no real petite models as defined by the fashion standard definition of 5’5″ and under, the real definition of petite model stature.
BELLA PETITE IS CHALLENGING THE FASHION INDUSTRY STANDARDS
Here at BellaPetite.com there is opportunity for real petites, we are tearing down the industry height standards and going against the status quo. We are ushering in a new breed of models and beauty. Meet Bella Petite Models 5’4″ Carrie and 5’2″ Carly!
Essentially in order to see petite models in the marketplace there needs to be a paradigm shift. BellaPetite.com is providing petite women the platform to organize and collaborate. We are also providing retailers opportunity and the vehicle to reach out to petite female consumers. We have a web community, radio show and we are launching a fashion magazine this year!
BellaPetite has begun shooting regional editorial campaigns. The first shoots were produced in Los Angeles, CA and Chicago, IL with Bella Petite Models by fashion photographers Peter Baratti and Mike White.